Recap: World of Concrete 2025
The power players of concrete and masonry came together in Las Vegas for World of Concrete 2025, the industry’s largest and only annual international event dedicated to commercial concrete and masonry construction. Over three action-packed days, professionals from around the world connected to explore cutting-edge technologies and share industry insights.
Held annually by WOC360, World of Concrete features the thrill of indoor and outdoor events, demonstrations, and competitions, showcases innovative products and solutions, and delivers world-class education. It’s the leading event for professionals in concrete and masonry to access insights on the latest products, equipment, and trending topics.
Copps Industries was excited to be a part of the event in Las Vegas on January 21-23. Here, we’re sharing some of the highlights and key takeaways from this year’s show.
Innovation in Concrete & Masonry
Technology and sustainability took center stage, with exhibitors showcasing advancements in concrete admixtures, low-carbon mixes, and state-of-the-art waterproofing solutions. Sessions such as “Meeting & Exceeding Sustainability Targets Using Admixtures and Ensuring Performance of Low Carbon Concrete Mixes” provided critical insights into the trend of reducing embodied carbon in concrete mixtures while maintaining durability and performance.
The Innovative Product Awards celebrated groundbreaking solutions by recognizing manufacturers who are pushing the industry forward with enhanced performance, sustainability, and efficiency.
A standout demonstration on the exhibit floor was carbon fiber concrete repair, a game-changing technique that enhances the durability and longevity of concrete structures. Introducing carbon fiber to concrete is an innovative solution for strengthening compromised areas. The lightweight but incredibly strong material is quick to install, low maintenance, and offers greater fatigue resistance compared to other composites.
Showcasing Industry Talent & Skill
The hands-on competitions at World of Concrete are always a highlight, and this year was no exception.
The SPEC MIX BRICKLAYER 500® World Championship, known as the “Super Bowl of Masonry,” saw 27 top bricklayers battle for the title of the 2025 World’s Best Bricklayer. The competition emphasized skill, speed, and stamina, drawing thousands of spectators to witness masonry excellence in action.
MCAA’s Fastest Trowel on the Block featured journeyman masons competing in a high-speed challenge to lay as much of a 30-foot-long wall as possible in just 20 minutes. In the SAIA Scaffold Builders Challenge, crews competed in fast-paced scaffold-building. More than just good fun and craftsman bravado, the competitions emphasized efficiency and safety—both key pillars of successful construction projects.
Advancing Industry Knowledge & Talent
Education is a cornerstone of WOC, and this year’s program offered a range of sessions focused on best practices, emerging technologies, and industry challenges. Highlights included sessions like “Fundamentals & Essentials of Successful Concrete Placement” and “Waterproofing: The Next Generation of Solutions.” WOC 2025 also featured the Weatherton Paper Competition, a platform showcasing students and future industry leaders from the Concrete Industry Management Program.
Connecting to Copps Industries
World of Concrete 2025 highlighted the resilience and collaboration that define the concrete and masonry industry. Engaging with customers and industry partners at WOC 2025 reaffirmed our dedication to delivering high-performance solutions that enhance safety, efficiency, and sustainability. We look forward to applying the insights we gained to our future product development and partnerships.
Missed us at WOC 2025? No problem! Contact us or request a quote to find out how Copps Industries can support your next project.
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